Homefeeds - Pet Food Supermarket

Alexandra Business Park
Gresty Lane
Crewe
Cheshire

Here at the Homefeeds Pet Food Supermarket, we pride ourselves on the knowledge we have when talking about dog foods. And through years of experience we realised that many of the “brand leading – as seen on TV” dog foods were containing poor quality ingredients. We also noted, that many of the manufacturers that owned different brands, would use the same poor ingredients under a different name, and then charge more for it by the way they marketed that particular brand!!

We discovered how confusing dog food labels were, and that most consumers purchased brands “they’d heard of”, rather than buying food that was right for the particular needs of the dog. The power of marketing drove consumers to likes of “Bakers” without them realising what ingredients they were actually feeding their pets! The labelling is so confusing – like so many things in life, manufacturers can be very clever in how they list their ingredients (including human food) and use all sorts of loop holes to cover what is actually in the food you are feeding your beloved pet. So you must ask yourself “why is the manufacturer hiding what is going in their dog food?”

Manufacturers use confusing terms like “Oils and Fats” or “Meat and Animal Derivatives” which may not be a bad thing, but it also means that they can use very low-grade animal products, including some that are nutritionally very poor. They are also able to change their meat source between batches depending on what is available at the time – so you don’t know what you are feeding your dog.

For more detailed information on how to choose the right dog food CLICK HERE

Now take a look at our own brand dog food..

Your pet’s health and happiness depends on you and the food you choose. So we embarked on a project to bring to the consumer a range of dog foods that were more straight forward and clear, and offered prices that covered all budgets – but most importantly, ensured that ALL the ingredients were the best possible available for the price you would pay. The ranges comprise of the very best nutrition for all sizes, life stages and life styles of your pet.

To stay healthy, active and happy dogs, like humans, they need a good balanced diet containing a wide range of nutrients, made easily available in a balanced tasty pet food – and that’s what the Homefeeds Pet Supermarket offers you with the Taylor’s branded dog foods. We offer you 3 choices….

The Platinum

The Taylor’s Platinum dry range is by far our best quality own brand diet, and is packed full of the highest quality naturally sourced meat ranging from 50% to 60% in content. This high meat, grain free diet is our latest addition to the own brand range, and was introduced to help provide those customers who require very high fresh meat content that is natural, complete and balanced – and offers a much wider choice of naturally sourced fresh meat options than our other own brands.

When it comes to dog’s with food allergies or intolerances, we know you only want to feed the best to your dog, but you can easily pay over £50 per bag for a high meat diet. So we introduced this comprehensive VET APPROVED gentle high meat formula to meet the demands of our customers and a price point below £50 per bag – and boy what a seller it’s been!!!

With Taylor’s Platinum you get all this guaranteed

  • Naturally Sourced High Meat Content
  • Perfect for Dog’s with Sensitive Stomachs
  • Ideal for Dog’s with Grain Allergies
  • Added Omega 3 for Skin & Coat
  • Hypoallergenic
  • Totally Grain Free (except Mature)
  • Complete and Balanced
  • No Added Artificial Colours or Preservatives
  • VET APPROVED Gentle Formula

Freshly prepared and dried meat is the key to this wonderful diet, with a minimum meat content of 50% (of which 26% is freshly prepared) it provides a rich source of amino acids, vitamins and minerals. The freshly prepared meat content provides a natural, traditionally sourced and highly digestable protein source. With the addition of Sweet Potato, this provides is a highly digestible premium source of slow release energy, which is rich in anti-oxidants and a great source of soluble fibre. We offer Turkey, Angus Beef, Chicken, Salmon, Venison and Trout variations, all with a minimum 50% meat content.

ALL the Platinum Dog Foods have added Omega 3 supplements to provide an excellent source of EPA & DHA which supports cognitive function, visual development and helps to reduce the inflammation response. There are no grains in this diet, and no added artificial colours or preservatives.

Main Ingredients per Variety
Turkey, Sweet Potato & Cranberry (Large Breed): Turkey 50% (including 26% Freshly Prepared Turkey, 19% DriedTurkey & 5% Turkey Fat), Sweet Potato (24%), Peas, Potato, Beet Pulp, Pea Protein, Potato Protein, Chicken Gravy, Omega 3 Supplement, Linseed, Vitamins & Minerals, Cranberry (equivalent to 7.5g per Kg of product), Glucosamine (170mg/kg), Methylsulfonylmethane (170mg/kg), Chondroitin Sulphate (125mg/kg), FOS (92 mg/kg), MOS (23 mg/kg).

Salmon with Sweet Potato & Vegetables (Large Breed Puppy/Junior): Salmon 60% (40% Freshly Prepared Salmon (Including 1% Salmon Stock) & 20% Dried Salmon), Sweet Potato (19%), Potato, Beet Pulp, Linseed, Minerals, Vitamins, Dried Carrot, Peas, Omega 3 Supplement, Vegetable Stock, Glucosamine (355 mg/kg), Methylsulfonylmethane (355 mg/kg), Chondroitin Sulphate (250 mg/kg), Nucleotides, FOS (92 mg/kg), MOS (23 mg/kg).

Chicken with Turkey & Salmon (Puppy): Chicken, Turkey & Salmon 60% (including 20% Freshly Prepared Chicken, 14% Dried Chicken, 7% Freshly Prepared Turkey, 7% Freshly Prepared Salmon, 7% Dried Turkey, 3% Dried Salmon & 2% Chicken Stock), Sweet Potato (19%), Potato, Linseed, Beet Pulp, Omega 3 Supplement, Minerals, Vitamins, Dried Carrot, Peas, Vegetable Stock, Glucosamine (170 mg/kg), Methylsulfonylmethane (170 mg/kg), Chondroitin Sulphate (125 mg/kg), Nucleotides, FOS (92 mg/kg), MOS (23 mg/kg).

Salmon with Trout, Sweet Potato & Asparagus (Small Breed): Salmon & Trout 53% (including 27% Freshly Prepared Salmon & Trout, 20% Dried Salmon, 4% Salmon Oil & 2% Fish Stock), Sweet Potato (22%), Peas, Potato (6%), Beet Pulp, Linseed, Vitamins & minerals, Vegetable Stock, Omega 3 Supplement, Asparagus (equivalent to 7.5g per Kg of product), FOS (92 mg/kg), MOS (23 mg/kg).

Angus Beef with Sweet Potato & Carrot: Beef 50% (including 28% Freshly Prepared Angus Beef, 19% Dried Beef & 3% Beef Fat), Sweet Potato (26%), Potato (9%), Peas, Linseed, Beet Pulp, Vitamins & Minerals, Omega 3 Supplement, Vegetable Stock, Carrot
(equivalent to 7.5g per Kg of product), FOS (92 mg/kg), MOS (23 mg/kg).

Venison, Sweet Potato & Mulberry: Venison & Salmon 50% (including 26% Freshly Prepared Venison, 19% Dried Salmon, 2.5% Salmon Oil & 2.5% Salmon Stock), Sweet Potato (27%), Potato (7%), Peas, Pea Protein, Linseed, Beet Pulp, Omega 3 Supplement, Vitamins & Minerals, Vegetable Stock, Mulberry (equivalent to 7.5g per Kg of product), FOS (92 mg/kg), MOS (23 mg/kg).

Trout with Salmon, Sweet Potato & Asparagus (Senior): Trout & Salmon 50% (including 30% Freshly Prepared Trout, 11% Dried Salmon, 4% Freshly Prepared Salmon, 3% Salmon Oil, 2% Salmon Stock), Sweet Potato (24%), Potato, Peas, Beet Pulp, Pea Protein, Linseed, Potato Protein, Minerals, Vitamins, Vegetable Stock, Asparagus (equivalent to 7.5g per Kg of product), Glucosamine (170 mg/kg), Methylsulfonylmethane (170 mg/kg), Chondroitin Sulphate (125 mg/kg), FOS (92 mg/kg), MOS (23 mg/kg).

Chicken, Sweet Potato & Herbs: Chicken 55% (including 31% Freshly Prepared Chicken, 21% Dried Chicken & 3% Chicken Stock), Sweet Potato (26%), Peas, Potato (5%), Beet Pulp, Linseed, Omega 3 Supplement, Vitamins & Minerals, Vegetable Stock, Marjoram, Basil, Oregano, Sage, Thyme, Parsley, FOS (92 mg/kg), MOS (23 mg/kg).

Turkey, Sweet Potato & Cranberry (Large Breed) £44.99
Salmon with Sweet Potato & Vegetables (Large Breed Puppy/Junior) £44.99
Chicken with Turkey & Salmon (Puppy) £44.99
Salmon with Trout, Sweet Potato & Asparagus (Small Breed) 6kg bag £23.99
Angus Beef with Sweet Potato & Carrot £44.99
Venison, Sweet Potato & Mulberry £47.99
Trout with Salmon, Sweet Potato & Asparagus (Senior) £44.99
Chicken, Sweet Potato & Herbs £42.99

Prices shown are for 12kg bags (unless stated) – 2kg bags are also available for all of the above starting from from £6.99

 

Turkey, Sweet Potato & Cranberry (Large Breed): feed 250gms per day costs 94p
Salmon with Sweet Potato & Vegetables (Large Breed Puppy/Junior): feed 200gms per day costs 75p
Chicken with Turkey & Salmon (Puppy): feed 60gms per day costs 23p
Salmon with Trout, Sweet Potato & Asparagus (Small Breed): feed 75gms per day costs 30p
Angus Beef with Sweet Potato & Carrot: feed 250gms per day costs 94p
Venison, Sweet Potato & Mulberry: feed 250gms per day costs £1.00
Trout with Salmon, Sweet Potato & Asparagus (Senior): feed 260gms per day costs 97p
Chicken, Sweet Potato & Herbs: feed 250gms per day costs 89p

Cost per day (except Puppy) is calculated based on a medium breed dog of 20kgs. Large Breed Puppy cost per day is based on a 10kg size puppy from 2 to 9 months old. Chicken with Turkey & Salmon (Puppy) is based on a 5kg puppy from 2 to 9 months old. Small Breed is based on 5kg dog. For example… a 12kg bag of Chicken, Sweet Potato & Herbs fed at 250gms per day would last 48 days.

100% Satisfaction Guarantee
To help you find a food that is best to keep your pet fit and healthy, we offer a 100% satisfaction guarantee on all Platinum Dog foods. If it doesn’t suit them, you can try another!

Please remember, your dog will be used to the taste and shape of the kibble of their current diet, so wean your pet slowly off their current diet and onto the Platinum food – this also prevents any tummy upsets that can occur when changing diets. Please bring back the remaining contents of the bag, with your receipt, and we will gladly help you choose another recipe to suit your pets dietary requirements.

If you require any further information on our own brand dog food, or wish to talk to one of our trained staff on how we can help with skin conditions, sensitive stomachs etc; Please call in store for a chat or phone us on 01270 586250

The Signature

The Taylor’s Signature dry range is packed full of the highest quality grade ingredients, with everything sourced and manufactured here in the UK. This recent addition to the own brand range, was introduced to help provide those customers who were feeding the likes of Burns, James Wellbeloved, Royal Canin & Hills – we could not believe what consumers were having to pay for these leading dog foods, and so we had this range developed to offer far superior ingredients to those brands, whilst having the price point nearer to that of leading budget brands.

When it comes to dog’s with food allergies or intolerances, we know you only want to feed the best to your dog, but you can be looking at prices way over £50 per bag for a brand leading dog food – and if you know what to look for on the label, you will probably be paying for relatively poor ingredients – it’s madness!! If you want to learn more about how the brand leaders hide what they put in their dog foods click here for detailed information – we think you will be shocked!!

With Taylor’s Signature you get all this guaranteed

  • All Natural Recipes
  • Perfect for Dog’s with Sensitive Stomachs
  • Ideal for Dog’s with Grain Allergies
  • High Meat Contents
  • Hypoallergenic
  • Totally Grain Free (except Mature)
  • Complete and Balanced
  • Delivers all your Dog’s dietary needs

 

 

The Sweet Potato used as a main ingredient in Signature Grain Free foods is a highly digestible premium source of slow release energy, which is rich in anti-oxidants and a great source of soluble fibre. We offer Chicken, Lamb, Duck and Salmon meat varieties, all with a high 40% meat content.

ALL the Signature Dog Foods have added – Chicken Oil, Salmon Oil, Alfalfa, Peas, Seaweed Meal, Whole Linseed, Pumpkin, Carrots, Apples, Tomatoes, Yucca extract, Marigold, Rosemary, Fennel, Peppermint, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Fenugreek Seeds, Comfrey Leaves, Rubbed Mint, Green Tea and Cranberry. With natural trace elements, vitamins, prebiotics and natural antioxidants all added to ensure the healthiest diet we can.

And finally, and very importantly, we add Glucosamine and Chondroitin for joints and arthritis. Dogs suffer silently with conditions such as osteoarthritis, and many owners attribute the loss of activity to old age and may not even identify it as a problem. And they never appreciate how much their dog’s activity level was being reduced by the arthritis until they place their dog on glucosamine and chondroitin therapy and see the return of normal function.

Main Ingredients per Variety
Chicken & Sweet Potato: Dehydrated Chicken (29%), Fresh Chicken (18%), Sweet Potato (18%), Potato (16%)
Lamb & Sweet Potato: Dehydrated Lamb (26%), Fresh Lamb (18%), Sweet Potato (15%), Potato (14%)
Duck & Sweet Potato: Dehydrated Duck (26%), Fresh Duck (18%), Sweet Potato (18%), Potato (16%)
Salmon & Sweet Potato; Dehydrated Salmon (24%), Fresh Salmon (18%), Sweet Potato (18%), Potato (18%)

The Signature Grain Free Choices…
SALMON with SWEET POTATO @ £37.99 per bag
LAMB with SWEET POTATO @ £36.99 per bag
DUCK with SWEET POTATO @ £36.99 per bag
CHICKEN with SWEET POTATO @ £34.99 per bag
PUPPY CHICKEN with SWEET POTATO @ £36.99 per bag

The Signature Wheat and Gluten Free Choices…
LIGHT and MATURE CHICKEN with RICE @ £29.99 per bag

Prices shown are for 12kg bags – 2kg bags are also available for all of the above starting from from £6.99

SALMON with SWEET POTATO – cost per day £0.95
LAMB with SWEET POTATO – cost per day £0.92
DUCK with SWEET POTATO – cost per day £0.92
CHICKEN with SWEET POTATO – cost per day £0.87
PUPPY CHICKEN with SWEET POTATO – cost per day £0.56
LIGHT and MATURE CHICKEN with RICE
– cost per day £0.75

Cost per day (except Puppy) is calculated based on a medium breed dog of 20kgs being fed 300gms per day. A 12kg bag would last 40 days. Puppy cost per day is based on 5kg size dog from weaning to 4 months old being fed 181gms per day. From 5 months onwards you would feed 30gms less per day.

100% Satisfaction Guarantee
To help you find a food that is best to keep your pet fit and healthy, we offer a 100% satisfaction guarantee on all Signature Dog foods. If it doesn’t suit them, you can try another!

Please remember, your dog will be used to the taste and shape of the kibble of their current diet, so wean your pet slowly off their current diet and onto the Signature food – this also prevents any tummy upsets that can occur when changing diets. Please bring back the remaining contents of the bag, with your receipt, and we will gladly help you choose another recipe to suit your pets dietary requirements.

If you require any further information on our own brand dog food, or wish to talk to one of our trained staff on how we can help with skin conditions, sensitive stomachs etc; Please call in store for a chat or phone us on 01270 586250

The Supreme

The Taylor’s Supreme range of dog foods was the second product range we introduced. The Taylor’s Supreme choice of dog foods was created to offer the consumer a more sensibly priced option to the likes of Burns, James Wellbeloved, Royal Canin, Hills etc; By looking at the quality of the ingredients in those brands, we were able to develope recipes that improved on these ingredients, whilst offering prices substantially lower than those of the high profile brands.

This Super Premium range offers varieties that are great for skin & coat, have no artificial preservatives, are hypoallergenic and some that offer stool odour reduction. The range comprises of the very best nutrition for all sizes, life stages and life styles of your pet – however sensitive they may be.

Made in the UK, in Europes most advanced and enviromentally sustainable pet food manufacturing facility.

 

 

All our Taylor’s Supreme Dog Foods contain the following for the long term health of your dog.

Proteins – we use multiple quality meat protein sources such as Salmon, Lamb, Turkey, Fish, Chicken and Duck.
Oils and fats – needed in the diet to provide essential fatty acids (including Omega 3 and Omega 6) and energy.
Carbohydrates – Potatoes, Rice, Peas, Barley, Oats, Beet Pulp are used as a good source of easily digestable starches.
Vitamins & Minerals – necessary for many of the body’s processes and can act as antioxidants which prevent ageing.
Functional Ingredients – we add high performance ingredients are added for specific nutritional benefits.

CHICKEN and RICE @ £25.49
CHICKEN and RICE LARGE BREED @ £26.49
LAMB and RICE @ £28.99
TURKEY and RICE @ £27.99
DUCK and POTATO @ £34.99
SALMON and POTATO @ £30.99
SALMON and POTATO LARGE BREED PUPPY @ £30.99
FISH and RICE SENIOR / LIGHT @ £27.99
POULTRY and RICE PUPPY PREMIUM** @ £29.99

** Our puppy diets contain multiple animal protein sources which may help prevent allergies in later life.
Prices shown are for 12kg bags – 2kg bags are also available for all of the above starting from from £6.49

 

CHICKEN & RICE cost per day £0.70
based on being fed 330gm per day one bag would last 36 days

CHICKEN & RICE LARGE BREED – cost per day £1.01
based on being fed 450gm per day one bag would last 34 days

LAMB & RICE – cost per day £0.77
based on being fed 320gm per day one bag would last 37 days

TURKEY & RICE – cost per day £0.67
based on being fed 290gm per day one bag would last 41 days

DUCK & POTATO – cost per day £0.96
based on being fed 330gm per day one bag would last 36 days

SALMON & POTATO – cost per day £0.72
based on being fed 280gm per day one bag would last 43 days

SALMON & POTATO LARGE BREED PUPPY – cost per day £0.77
based on being fed 300gm per day one bag would last 40 days

FISH & RICE SENIOR / LIGHT – cost per day £0.64
based in being fed 275gm per day one bag would last 43 days

POULTRY & RICE PUPPY PREMIUM – cost per day £0.65
based in being fed 250gm per day one bag would last 48 days

Cost per day (except Puppy & Large Breed Chicken & Rice) is calculated based on a medium breed dog of 20kgs. Puppy cost per day is based on 5kg size dog 3 to 5 months old. Large Breed Chicken & Rice is based on large breed dog of 35kgs.

The Original

 

The Taylor’s Original range, was the first we introduced many years ago.  It was based on offering the customer a budget priced feed that contained much better ingredients than those of the budget brand leaders – and what a success! This simple range has been a top seller ever since, with hundred’s of satisfied 4 legged friends still enjoying it today and every day.

Every meal is balanced and nutritionally complete – there is no need to add additional meat or supplements to your dog’s diet. Nothing but the best for your best friend – Taylor’s Original foods are temptingly tasty, muesli or nugget style meals that provide dogs with complete nutritional satisfaction.

The Beef & Veg is ideal for over-weight dogs or those with a tendency to weight gain and also can support the dietary needs of older dogs. Each meal is balanced and nutritionally complete, is easy to digest, and is highly palatable. High quality meat content with balanced Omega 3 oils for skin & coat.

The Chicken & Rice is a complete and balanced diet with a range of vitamins and minerals which provides a wholesome food. All the ingredients are carefully cooked in order to ensure that digestion is optimised. We only use the highest quality chicken protein and each crunchy kibble has no added artificial colours or flavours.

The Gold Flaked is a unique and moist blend of the finest cereals, peas, beef chunks and wholesome biscuits that are carefully cooked to produce a highly palatable food with no need to add anything extra. The flavours are sealed with a glaze of natural glucose that provides a moist, but crunchy food. Our Gold Flaked Moist Muesli therefore encourages a good appetite and is ideal for the fussiest of eaters.

The Original range is made to a price, and we have had to include grains or cereals in this diet. Therfore we do not recomend it for dogs with allergies or food intolerences. However, if your dog is on brands such as Beta, Wagg, Dr Johns, Chappie, Harringtons – you will find on comparison that the Original range could be healthier and cheaper! Check out our dog food rating page for comparisons on dog food brands by clicking here.

 

 

BEEF and VEGETABLE – Wheat, Beef Meat Meal, Wheatfeed, Maize, Poulty Oil, Fishmeal, Brewer’s Yeast, Fructo-oligosaccharide, Extract of Yucca Shidigera.  19% protein.

CHICKEN and RICE – Wheat, Beef Meat Meal, Wheatfeed, Maize, Poultry Fat, Poultry Meat Meal, Rice, Brewers Yeast, Beet Pulp,Yucca Extract. Minerals, Vitamins & Preservatives. NO added preservatives, colours or flavours. 22% protein.

GOLD FLAKED MOIST – Wheat Beef Meat Meal, Flaked Maize, Wheatfeed, Syrup (5.0%), Flaked Peas, Poultry Oil, Poultry Meat Meal,Maize, Maize Gluten Meal, Brewers Yeast, Fish Meal, Soya Oil,Limestone Flour. 20% protein.

BEEF and VEGETABLES @ £10.99 per bag or 2 bags for just £20.00
CHICKEN with RICE @ £12.49 per bag
GOLD FLAKED MOIST @ £14.49 per bag

ALL SUPPLIED IN 15KG BAGS

 

 

 

BEEF and VEGETABLES – cost per day £0.29
CHICKEN with RICE – cost per day £0.33
GOLD FLAKED MOIST – cost per day £0.38

Cost per day is calculated based on a medium breed dog of 20kgs being fed 400gms per day. A 15kg bag would last 37 days.